Certified Digital Marketing Professional

Equip yourself with the skills to flourish in a career in marketing.

A person holding a phone in front of a laptop.

Course details

Course duration:

20 weeks

Assessment & awards:

Certified Digital Marketing Professional (awarded by the Digital Marketing Institute)

Method of Study

Online, part-time 

Register for Course

New users will need to create a free account and fill in a short form on FETCH, Ireland's Further Education and Training Hub.

This course accepts continuous enrolments, so once registered, you can begin learning immediately.

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Course Description

This course is aimed at learners who would like to take their expertise in digital marketing to the next level. The course provides a detailed roadmap that will equip you with the skills needed to effectively plan and implement dynamic and compelling digital marketing campaigns.

If you're looking for a course in digital marketing that covers both the theories and practice of digital marketing, then this is the course for you.

Upon completion of this course you will be able to:

  • Create and implement effective digital marketing plans
  • Understand the fundamentals of content and social media marketing
  • Use Search Engine Optimisation (SEO) to promote content
  • Implement best practices in display and video advertising
  • Understand marketing analytics and digital strategy
  • Optimize websites for maximum exposure
  • Deliver email marketing campaigns

How it Works

Who can take this course?

This course is available to all adults over the age of 18 resident in the Republic of Ireland.

How do I sign up?

You can sign up for this course by visiting FETCH, Irelands Further Education and Training Hub. You will have to register for an account before you can begin the course.

Who is the provider for this course?

The provider for this course is Cenit College, and your learning will be delivered through the eCollege online learning environment. When you complete your application you will receive an email with your access details, and when you log into the platform you will see details of how to contact your course tutor. You can contact your course tutor at any time, or reach out to Cenit College directly at eCollegeinfo@cenitcollege.ie 

Does the course have prerequisites? 

This course has no specific entry requirements, however it is suggested that you have a good level of IT competence and and at least some background in marketing before you register for this course.

Does this course have tutor support?

Yes, this course is supported by an online tutor who you will have access to during the course.

What is the exam like on this course?

The Certified Digital Marketing Professional exam is conducted online and lasts for two hours in total. The exam comprises 100 multiple-choice questions and a total of 70 correct answers (70%) is required in order to pass.

Do I need specific hardware or software?

You will require access to a PC or laptop running a supported version of Microsoft Windows (the most recent version is Windows 11) or MacOS (the most recent version is Sonoma).